KeelPoint Consulting
Your buyers are on LinkedIn.
Your competitors
aren't posting.
KeelPoint Signal delivers researched, industry-specific posts to your inbox every week — drafted from your trade press, written in your voice, ready to approve in seconds.
01 / 08
The Problem
Generic content doesn't work in specialized industries.
What agencies deliver
"Excited to share this update! Here are 5 lessons from a busy quarter…" Your buyers scroll past without stopping.
What most operators do
Post nothing for 6 months. Then post once. Then nothing. Invisible to buyers actively searching LinkedIn for vendors.
What your buyers want
Someone who knows the market — prices, supply conditions, specs, real-world constraints. Someone credible.
The real gap
You know your market better than any agency. The problem isn't your knowledge — it's that nobody outside your network knows you know it.
The gap between what you know and what your buyers see is costing you deals.
02 / 08
The Opportunity
The operators who post consistently in your vertical will own the reputation.
<5%
of B2B industrial operators post consistently on LinkedIn
3–6
months to establish category credibility with consistent posting
1 lead
per month from LinkedIn covers your entire annual investment
In most B2B industrial niches, almost no one posts with consistency or credibility. The window to become the recognized voice in your space is open right now. It closes as the market gets more competitive.
03 / 08
How It Works
Three steps. Thirty seconds of your time.
No meetings. No login. No writing. Just approve.
1
We Monitor Your Industry
We subscribe to your trade publications, price indices, and industry sources. Our system scans them every morning for what's moving your market.
2
We Draft Your Posts
Three fully written options hit your inbox each week — market intelligence, thought leadership, and educational angles — all in your voice.
3
You Approve in Seconds
Reply with the one you want. We handle scheduling, formatting, and delivery. No login. No portal. No Friday scrambles.
📬
On Growth and Authority plans, posts queue directly to your LinkedIn via a scheduling tool. One tap on your phone and you're done. You never have to think about what to post again.
04 / 08
Why KeelPoint
We understand your market before we write a word.
We don't write lifestyle content. We serve operators in specialized B2B industries.
Plastics Recycling & Brokerage
Scrap Metal & Commodities
Specialty Chemical Distribution
Our posts are built on what's actually happening in your market — price movements, supply disruptions, regulatory shifts, demand signals. Your buyers notice the difference immediately. That specificity is the moat. Generic agencies can't replicate it.
05 / 08
Pricing
Three plans. No long-term commitment.
Start with a 90-day pilot on any tier.
Essentials
$597/mo
12 posts/month
3 draft options per delivery
Email async approval
Up to 5 monitored trade sources
Monthly performance summary
Client manages posting
Growth — Most Popular
$997/mo
12 posts/month + scheduling tool
Everything in Essentials
1-tap phone approval
Up to 8 monitored sources
Monthly strategy call
Quarterly content calendar
Publication access up to $100/mo included
Authority
$1,997/mo
20 posts/month
Everything in Growth
5-day/week posting cadence
Comment response drafting
Competitor intelligence
Quarterly repositioning audit
Publication access up to $150/mo included
One-time setup fee: $500 — waived on 6-month prepay.
06 / 08
What Consistent Posting Does
The math is straightforward.
LinkedIn rewards consistency. Here's what operators who post 3x/week see.
5×
more profile visibility vs. operators who post once a month
6 wks
average time to first inbound connection from target buyer profiles
1 deal
per month from LinkedIn covers your entire annual investment
"The operators who establish a credible LinkedIn presence in the next 12 months will own the reputation in their space for years. The window is open. Most of your competitors still aren't posting." — KeelPoint
07 / 08
KeelPoint Consulting
Start in 7 days.
No long-term
commitment.
Onboarding complete within one week. First posts delivered within 10 days. If you're not approving 80%+ of first drafts by Month 2, we recalibrate at no charge.
✓
90-day pilot available on any tier✓
Voice calibration included — we get your tone right or we keep working✓
6-month prepay: setup fee waived✓
Want to see a sample post first? We'll draft one for your industry, no strings
08 / 08